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Content Calendar Template for a Small Team

Built for a small marketing team that needs one shared view of who owns each item. Ideas often live in messages while dates live in a separate calendar, so reviews are missed and two people can assume the other person is publishing.

What is inside the free file

The workbook includes these working columns: Owner, Channel, Publish date, Status, Topic, Call to action and Notes. The example rows are part of the download, so you can see what belongs in each field before replacing them with your own information.

Use it for a real planning session

Replace Maya, Alex and Jordan with your team members, choose the channel for each item, set the publish date, and move the item from Idea to Draft, Review or Scheduled. Keep the call to action beside the topic so the final post has a clear next step.

The sample rows show a blog article, an email and a LinkedIn post with different owners and review notes. Use one row per finished piece, not one row per vague campaign.

When the paid workbook helps

The $19 Starter creates three channel tasks from each core topic and totals published items, clicks and leads by channel. The free file remains useful on its own; upgrade only when the connected totals or the broader plan will save you manual work.

Price, delivery and refunds

The paid workbook costs $19 starter or $39 annual as a one-time purchase. After successful payment, the ZIP is available for immediate download. It works in Excel and Google Sheets. You may request a full refund within 7 calendar days after purchase, including after downloading or opening the file. Email help@baoobaoo.com with your order number; the full approved amount returns to the original payment method, subject to your bank’s timing. Verified delivery failures and duplicate charges are reviewed after seven days.